Women in Business
30-year-old Soro from Ivory Coast is a peanut and cotton farmer. Married with six children, she grew up in poverty and never went to school.
“I am proud of how much my life has improved. The money I earn through my business helps me to support my family and send my children to school.”
Soro is a member of one of CARE’s Village Savings & Loans Associations, where she and her peers learn about managing their finances, especially during unpredictable times. She explains: “We learned that, after the harvest, we shouldn’t sell all our peanuts. We should hold some back so we can sell them at a higher price later on.”
Managing her income has also become easier: “Previously, I would spend all my money meeting expenses as they arose, whether they were useful or not, and I found myself with no products and no money. Now I can prioritise my income and not waste any of the money I earn.”
CARE has also connected the group with the bank, Soro adds: “I now have my own bank account and I feel very strong and different from my life a few years ago. CARE encouraged us to build a good relationship with the bank for the future and to deposit the income we earn.”
Soro’s group has been able to take out a group loan from the bank to buy a huller, which speeds up the production process. She adds: “Before, we spent hours sitting and shelling the peanuts and we lost many customers. Now we have many satisfied customers.” Soro explains that every member is active in the repayment of the loan.
As a group, the women have found solidarity and strength, Soro adds: “Together we are united and much stronger. When you are alone, you face difficulties meeting the bank’s requirements. Together we have more courage.”
“Before, women struggled to speak out in the community and defend their rights, including at a commercial level. Now we can express ourselves and set the cost of our goods and negotiate more confidently with buyers. We feel like our opinions are now listened to and we feel involved and respected. The place of women is growing in our communities.”